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A Tale From ’96 And Some Loungewear Talk

Ah! I’m SO CLOSE to showing you what exactly will be ready for my next launch. My model, one of my bikini model goddesses, is coming over this weekend and it’s gonna be crazay! j/k Seriously though, we will be shooting this weekend and I’m so eager to update the shop with post-swimsuit looks. Hopefully, I’ll also be shooting some kids stuff, if my fiery little model and muse is in a good mood. If not, I’m gonna recruit your child to be my model. Not kidding.

So what will we be shooting? Some comfy loungewear made of recycled fibers and wool. Here’s a pair of “jean shorts” made of recycled denim. It’s not completely sewn up here. There will be different washes like dark denim, stonewash, and perhaps some non-blue colors.

There will also be matching tops, which is super important…

It was 1996 and some friends invited me to Pajama Night at Cafe 50s in West L.A, which only happens on the last Wednesday of every night. **This is NOT an advertisement for Cafe 50’s, but a cautionary tale.** The deal is, you show up in your pajamas and you get to eat for free. So, I wore my cutesy pastel colored fleece drawstring pajama pants that my mom made for me, and a sleep shirt. We were a large group so we waited a bit for our table, which was fine because this was fun and wacky! After we got seated, our server said that my pajamas weren’t approved because the pajamas had to be two-piece MATCHING top and bottom, which meant that I had to pay for my meal. The nerve! So, yes, there will be matching tops with these loungewear bottoms. You’re welcome.

New sweater

Next up, I’m not 100% sure that I’ll be offering this sweater in the shop, but I at least want to show you this toddler pullover that I made for my niece/muse. It’s completely made from recycled fibers. This still needs to be sewn together, but you can get the gist. If things go well, I may even make a matching one for myself. And maybe one for you? Would you be into it?


Til next time!


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Fall Preview

How’s your summer? Yes, it’s still summer. But you don’t need me to tell you that autumn is around the corner. That doesn’t mean TOO much to me, as a weather spoiled SoCal gal, and like you, I do have heating in my home. But still, I’ll be launching some cozier looks for fall and winter, even as I move towards more year-round/seasonless looks overall. Do you have any thoughts on this whole seasonless fashion thing?

So what will these cozier looks be like? I continue to LOVE playing with color, so I’ll have loungewear, new and unique hats and scarves, some of which are hand dyed by me, and items made of RECYCLED or organic fibers. Right now, my star garment is inspired by my two favorite and most-popular personal projects from 2015, pictured below. That’s all I’ll say about that for now, except that I’m really excited to share the finished product with you.

Til next time!


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Featured On Allure.Com + PREVIEW Your CUSTOM DESIGN

Amy Eve Jo Kelli Bikini featured on
Amy Eve Jo Kelli Bikini featured on

I’ve been great, despite accidentally cutting my own hair into a mullet on Saturday afternoon. If you follow me on Snapchat, then you already know about that misfortune. I must’ve been feeling omnipotent following my AWESOME feature on, and believed I could actually razor cut some pretty yet edgy face-framing layers all by myself. I’m not feeling invulnerable anymore but I’m still very excited, happy, and grateful about it, so do check it out and share on Pinterest or all the other places.

Preview your custom order instantly

I’ve been wanting to add a custom order previewer to the website, ever since it launched, so I’m DELIGHTED that this dream has finally been realized. I’d like all the products in the shop to operate this way, but for now, only the Kelli bikini bralette and bottom have this preview feature. I started with that one because it’s the only look that uses three colors and I’m guessing it’s harder to imagine compatibility of three colors side-by-side, versus visualizing one or two colors in your mind’s eye. So I invite you to play around with different color combinations by simply clicking on whichever color you’d like on the product page, and you’ll see the preview appear instantly.

Here are screenshots of some random combinations I made up, using one, two, or three colors. You think you can do better than this? Then prove it. hehe.

you can pick the same color for all three options. Here, it’s the color “cacao.”
or pick two colors. Here, colors 1 and 3 are “hot pink” and color 2 is “powder pink.”
here’s an example with three colors. Color 1 is “limerick green,” color 2 is “tangerine,” and color 3 is “mint.”


I hope you’re enjoying your summer!

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Back from Asia and New Collections for June 2016

Did you miss me? Did you even know I was gone? You NEVER notice anything about me! j/k!

But yes, I just got back from a super fun trip to Taiwan (my homeland) and Thailand. I loved seeing new and familiar sites in Taiwan, and getting daily massages in Thailand. I have so many incredible pictures and videos, so here’s just a teensy glimpse into some favorite moments.

I stayed in Jiaoxi, Taiwan, a charming resort town famous for its hot springs, many of which are accessible for free to the public. People get their hydrotherapy on during all hours of the day and night.

Public hot spring in JIaoxi, Taiwan

For a few dollars, you can “upgrade” your hot springs experience with extra exfoliation, done by fish that eat away at your dead skin. I had no desire to try this. As you can see, it’s fun for all ages.

Here’s the fishing harbor in my mom’s hometown.


We went to the Gold Museum and climbed into a mining cart. The miner’s life is hard; just look at my cousin and me.

Charles and Amy inside the goldmine cart

My sister and my other cousin hopped in and suddenly, we were on the party train. All aboard! Choo choo!

mining cart party train


In my mind, my scarf was billowing like a superhero cape.

In Thailand, we took a cooking class, which was SO fun, inspiring, and educational. Here we are, about to prepare pad thai.

Thai cooking class

I’d love to share more from my trip because I could go on forever but I need to stop somewhere. Plus, I’ve got to refocus my energy on my next product launch, which is planned for June. More on that later.

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Free Crochet or Knitting Lessons From Me

I’m offering free crochet and knitting lessons in LA because I’m earning teacher certifications in both crochet and knitting. Part of the certification process is that I complete some teaching hours, which is great because it gives me a chance to hang out with you and have new yarny friends. I’d love to teach one to four people at a time. I suppose more people could come, but it might be harder to see what’s going on; just something to think about. We’ll have fun so email me at if you’re into this!

Crochet samples for my teacher certification
Crochet samples for my teacher certification
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Do you hate hand washing your clothes as much as I do?

I’ve never liked hand washing. The only times I’d ever done it was when I had to spot clean something. I rarely heeded the advice of clothing labels that advised anything beyond “machine wash.” Instead, I’d sometimes dry clean them, but usually I’d just throw those items into the machine with the rest of my laundry. Of course I’d at least put those items in one of those mesh delicates laundry bags; I mean, I’m not CRAZY. But that kind of garment care is hardly ideal for keeping clothes long-lasting. You’d think that a fashion obsessed retired stylist would respect her clothes more than that, but no, the time and effort of hand washing was something that I wanted no part of.

That is, until I started using Soak, a rinse-free laundry detergent for delicates, sweaters, and other fine garments. Yes! Rinse-free. All you do is pour a capful into a gallon of cool water, let your garments soak for 15 minutes (you can leave it in longer if you want, so it’s cool if you forget to set your alarm), squeeze out the water, then let it dry. That’s it! You may rinse, if you want, but with the drought and all, it’s nice to know that you can save time, energy, AND water by eliminating the rinse step.

Soak Wash

It’s made of no harsh ingredients that are gentle enough to bathe in, so you don’t need to worry about ruining your hands while you do your “washing.” And on the eco-friendly topic, the bottles are made of 100% post-consumer resin and the labels are printed with plant based ink, so the packaging is completely recycleable.

I still dislike old-school hand laundering, but I can handle this rinse-free version. I love this product so much that I’m 90% sure that I’ll offer it in my shop. Is this something you’d be interested in? Would it help you get past your resistance to handwashing? Let me know!

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Stylish Organizing for the New Year

Both Birthday Cake Baskets
The Birthday Cake Baskets

Do you make New Years resolutions? I don’t think I’ve ever made one before, but I do love how a new year feels so refreshing and open for possibilities for growth and expansion.

This year, I still don’t have any “resolutions” but I AM setting some intentions and goals, and being tidy is one that I’m excited about. If you’re like me with the stay-tidy intention, you’ll be pleased to know that I’ve marked down the baskets. Plus, you’ll save even more when you get them as a bundle. Check them out!


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Spur & Goad: A New Creative Blog and Community

Spur & Goad is a collective of entrepreneurial makers and artists, founded by Bethany Ashmun and Inga Roberts. They launched less than two months ago and they already have SO MUCH rich and fascinating content about makers, places, and people. I especially love how they share the creative process of the people they profile.

I’m proud to say that I was the featured maker in one of their first blog posts. I completely forgot to share this news on my blog and email updates, because it was just before Thanksgiving and the rest of my holiday happenings. So I’m sharing it now! Inga Roberts is a dear friend and I know her as an amazing musician, but I didn’t realize that she is such a great photographer and writer. I’m so happy with our feature; she explained me better than I could explain myself.

Check them out frequently because they post a few new articles each week, and follow their updates on Instagram.

Amy on the beach for Spur & Goad
Photo by Inga Roberts for Spur & Goad
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20% Store-Wide Sale EXTENDED Through Monday Night

20% STORE-WIDE SALE EXTENDEDI hope you had a cheerful Thanksgiving weekend. I did. This year, I contributed to Thanksgiving dinner by babysitting my very spirited niece and muse, so that everyone else could cook. She was a hilarious handful, as usual, and tried on some toddler hats for me, so look out for those soon.

I also took some casual product photos with the help of my sister and my cousin. Here’s one of favorites, when my sister, on the right, looked particularly dreamy-eyed and contemplative, because she was talking about ice cream.

Kylie and Wendy casual product outtake

And the 20% store-wide sale was supposed to end Saturday night, but I’ve extended it through the end of Monday night (until midnight, PT, 12/1/15). Plus, email subscribers get an exclusive extra 15% discount, on top of the sale. Sign up!


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Ready for the Holidays

We’re entering my first holiday season with the Amy Eve Jo shop, and I’ve been hard at work, making sure everything’s in place for you to have a pleasant experience. Here’s a quick overview of what I’ve implemented.

Easy Returns

I almost don’t want you to read this because, ideally, you’d never even think of returning any Amy Eve Jo item.  Luckily, I haven’t had any return requests yet, but I’ve prepared, just in case. As of last week, if you wanted to return something, you had to email me first, and I’d “figure out” some way for you to get the package sent back to me and process the transaction.

Now, there’s an easy returns system in the shop. All you have to do is go to the “My Account” page,  click on “request return” next to the item you want to return, and you’ll see whether that item is eligible for return. If you don’t have an account, or if you received a gift, you may initiate a return at a  “request returns” page. I’ll send you a return shipping label, if you’d like, then refund you in the original form of payment or store credit. So, it’ll be a lot easier than emailing me. If you prefer to email me, that’s fine too.

Extended Holiday Returns

Normally, the return policy is 30-days from the ship date. But for November and December purchases, I’m extending the return period to 60 days or store credit until February 1. So, this gives you and your gift recipients a full month to decide.

Gift Certificates

Gift certificates are the perfect way to share the Amy Eve Jo love without needing to spend too much time deciding on which item to give. Currently, I have eGift Certificates available, but let me know if you really want a physical gift card option.

Black Friday? extra savings

Sure, why not? I’m planning to start the sale on Wednesday, 11/25, with extra savings, just for my email subscribers. So, if you haven’t already, sign up!